The 3D TORONTO Sign, the CN Tower and Niagara Falls are among more than 130 iconic buildings and landmarks across Canada and the U.S. that will be illuminated in a show of support for the Stand Up To Cancer (SU2C) “roadblock” telecast.
South of the border, the New York Stock Exchange, Wrigley Building in Chicago and the Peace Bridge that connects the two countries will also light up in a combination of SU2C’s signature colors: orange, red, yellow, grey or white.
“We are honored to have our 10 years of impact recognized by so many iconic landmarks across Canada and the U.S.,” SU2C President and CEO Sung Poblete says in a statement. “Illuminating buildings in SU2C’s signature colours across both countries brilliantly symbolizes our emphasis on collaboration and teamwork in SU2C’s life-saving research.”
Bradley Cooper, Academy Award®-nominated actor, returns as co-executive producer of the star-studded telecast, which will air in both Canada and the U.S. on Friday, Sept. 7 from 8 to 9 p.m. Eastern Time.
SU2C Canada, which was launched four years ago, will simultaneously broadcast a Canada-inclusive telecast across four major English-language Canadian broadcasters – CBC, Citytv, CTV and Global – as well as some Canadian services. The telecast will also stream live in Toronto’s Yonge-Dundas Square on Bell Media’s Astral large-format digital screens and The Citytv Big Screen.
Two out of five Canadians are expected to develop cancer in their lifetime, and an estimated nine Canadians will die of the disease every hour of every day. More Canadians die of cancer than of any other cause, SU2C Canada reports. Its goal is to accelerate the pace at which new therapies get to patients. It promises to enable leading scientists in different disciplines from multiple institutions to work together.
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